1991 Alfa Romeo Official Dealer Double-Sided Illuminated Sign
From the Carli Alfa Romeo Workshop, Treviso – With Original Mount and Factory Label
An exceptionally rare and striking Alfa Romeo official dealer illuminated sign, produced in March 1991 and preserved in remarkable condition despite more than three decades of age. This impressive double-sided display was originally installed at the Carli workshop in Treviso, an authorized Alfa Romeo dealership, and remained in continuous use for approximately 30 years in an official Alfa Romeo dealer in Rome.
The sign features vibrant original colours that remain remarkably vivid, a testament to the quality of period Alfa Romeo dealer branding. Illumination is provided by three internal neon tubes, producing a uniform glow that enhances both sides of the display. All original elements are present, including the factory wall mount and the authentic Alfa Romeo identification sticker still affixed to the side.
With its monumental presence and iconic circular form, this piece stands as a powerful expression of the Alfa Romeo legacy—equally suited for a private collection, showroom, gallery, or industrial-style interior.
Dimensions: 140 × 140 × 30 cm (55 × 55 × 12 in)
Condition: Excellent overall; colours strong, illumination fully functional, minor signs of age consistent with dealership use.
Provenance: Carli Workshop, Treviso; later Alfa Romeo dealership, Rome.
A rare and imposing decorative object, celebrating more than a century of Italian automotive passion.